We do Ads for ambitious music labels.
+1.500 projects I +8 years of experience I 43 countries
MAJOR REFERENCES
Who are we ?
We are a french-based advertising lab with an extensive experience in music ads.
During the past 8 years, we have been assisting +1.500 international releases.
A significant number of them became national / international hits.
What clients like about us :
- We try to make our work easy to understand for all label departments
- Our experience lets us find the best ad angle for each project (pop to niche)
- We generally deliver more than expected
Products
Stream Campaign
A stream campaign is an advertising campaign aimed at increasing streams on all distributed platforms.
Video Views Campaign
A video views campaign is an advertising campaign aimed at increasing video clip views on Youtube.
Subscription Campaign
A subscription campaign is an advertising campaign aimed at increasing targeted subscriptions on Tik-tok and Instagram.
One process
Definition of the target audience
We use our data analysis tools to define the most relevant target audience.
Definition of a quantified objective
We define the campaign's objective using 3 key elements: An action (e.g : 10k New Spotify Listeners), a max cost per action (e.g : 3$ per Listener) and a given time (e.g : One month).
Connection
We help the client provide us with the necessary permissions to launch the campaign on the artist's account.
Creation of the script + Editing
We create a personalized advertising script for each project. Then, we handle the editing of the advertising video using the footage provided by the client.
Launch of campaign
We set up and launch the campaign with a structure that allows for various tests. We usually test the bid strategy, audience and advertising video.
24/7 follow up and weekly report
We keep an eye on the campaign's good health and cost per action 24/7. We provide reports at the end of each week with all the important information.
Last news
Zacques new single realease « Ainsi Font » featuring Slimane.
Label : Believe Music
Vegedream new album release « De l’autre côté ».
Label : Island DefJam / Universal Music
Zacques new single release « Les larmes » featuring Amel Bent.
Label : Believe Music
Mokobe new single release « Carré » featuring Fally Ipupa.
Label : Sony Music
Pascal Obispo & Coldplay promotion for Taratata.
Label : Sony Music